The Problem
Cities and rural areas are planned with thin, top-down data: census counts and satellite imagery, rarely what residents actually experience block by block.
Residents see risk, workarounds and value first: a blocked drain, an informal bridge, a shortcut that saves twenty minutes, long before any survey captures it.
Lived experience rarely shapes design decisions. It gets collected in one-off consultations, then shelved, and it doesn't compound into reusable evidence.
Poor context leads to bad planning and weak capital allocation: infrastructure gets built where it's easiest to plan, not where it's most needed.